Case-study rate

Get to your goal weight,
and stay there.

A 90-day program, inside a full year of support, so you keep the weight off.

For women who've lost 30 pounds or more and gained it back more than once.


JOIN

$997 a year, paid once a year. Your rate for as long as you stay.

Why it keeps coming back

Nobody decides to quit.

I sat down with women who had lost the same 30 pounds more than once. I was looking for the day the weight loss plan fell apart. Not one of them could point to it.

One day work ran late and the walk didn't happen. Dinner was whatever was closest. She told herself she'd start again Monday. Three weeks later the weight was coming back, and she was calling it another failure.

Every plan I'd been on only worked if the week went well. This one tells you what to do on the night work runs late and dinner is whatever's closest.

The program

90 days, and then the support keeps going.

In the first 90 days you find out what sets you off, and you build the smallest version of eating and moving that still counts on a bad day. One woman, your partner, notices inside a week when you go quiet.

1

Know your pattern

What you do when the plan stops getting done, and what sets it off.

2

Build your bad-day version

Eating and moving, small enough that you'll still do it on a bad day.

3

Make the right choice the easy one

Most of this is changing your setup. What's in the freezer, and whether your alarm is across the room.

4

Make quitting loud

In week one you name the way you usually quit, out loud, to your partner.

5

Put yourself in a group

Women with the same pattern as you.

6

Have a way back

A written plan for when you stop showing up.

After day 90, nothing gets taken away. The membership runs a full year, because getting the weight off is the first part, and nobody has ever helped you with staying there. You keep the weekly calls, your partner, the group, and me through the rest of the year, including the holidays.

What you get

What a week looks like

Two women walking and talking on a morning walk

One partner, one check-in a week

You're paired with one other member in Marco Polo, a free video app. She's reachable any day, and the two of you do a video check-in every week, on your own time. She posts your wins to the group and you post hers.

A live call with me every week

Thursdays at noon Eastern on Zoom. You bring the one thing that didn't get done that week and we fix it on the call. One bad day used to turn into two months off the plan. Now it gets handled that week.

A private group

Every woman in it has lost the weight and put it back on. You never have to catch anybody up on that part of your story. Questions get answered by me.

Lessons when you need them

Every lesson is open from day one. Skip ahead when you need to.

Food and movement

No food is off limits.

Food. Water before coffee, then protein first. Whole foods when you can, and don't buy the thing you can't stop eating.

Movement. If an hour at the gym isn't available, you start with minutes after each meal and build from there. The two-minute walk after dinner counts on the days ten minutes isn't going to happen.

I'm not a dietitian and I'm not a trainer. If you have a diagnosis, your doctor's plan wins.

Before you decide

Who this is for, and who it isn't

I'm a bigger girl. I've lost and regained three times, at three different stages of my life. I'm over 30 pounds down now and not finished. You'd be a case study. The case-study group pays $997 because I'll ask you for your wins and your honest feedback and use them to finish the program. The regular rate is $1,497.

If your goal is the Pilates instructor at 110 pounds on Instagram, go get it, and I'm not your girl. I'm for the woman who has 60 or 70 pounds to lose, who has lost 30 before, more than once, and watched it come back. I help you lose that 30 and keep it off. Then we go after the next 30 if you want to.

It isn't for you if

  • You want macros and a meal plan.
  • You want to do this without anybody knowing you're working on it.
  • You're in treatment for an eating disorder. This isn't the right support, and I'd rather you get help that fits.

The investment

Regular rate $1,497

$997

a year, paid once a year. The full $997 is due when you join, and over the year that works out to $83 a month. Your rate stays the same for as long as you're a member.


Two promises

If the scale hasn't moved at all by day 90, I step in as your partner myself for the next 60 days.

If you join and it isn't for you, there's a 14-day refund, counted from the day the program starts. One email puts the whole $997 back on your card.

What you're signing up for

$997 today covers your first full year, starting with the 90-day program.

This membership renews one year from today. Cancel any time before then, from the cancel button in your member portal or by emailing [email protected]. You don't have to tell me why, and nobody puts you on a call about it. You keep access through the end of the year you paid for.

JOIN

Your partner and your check-ins start the day you join. The $997 case-study rate ends when I close the case-study group. After that it's $1,497.

If you don't join

Six months from now you'll be reading another sales page. Check whether it tells you what to do the week things go wrong, because none of the ones I tried did.


JOIN

$997 a year. Decide today, in or out.

Questions people ask me

What is Marco Polo, and do I have to be on camera?

Yes, on video with your partner. Marco Polo is a free video messaging app. You record whenever you can and she watches later. Nothing to schedule. It's video because your partner can tell more from your face than from a text.

What if I'm not at my goal weight on day 90?

You keep going, with everything you have now. The first 90 days is where the weight starts coming off, and the rest of the year carries it through the holidays and whatever else shows up. And if the scale hasn't moved at all by day 90, I step in as your partner for another 60 days.

I have a medical condition. Can I do this?

Talk to your doctor first, and if her plan disagrees with something I say, follow hers. I'm not a dietitian or a trainer. This is coaching and accountability.

Lose It For Good

Make It Inevitable LLC, 1348 Beach Blvd #50767, Jacksonville Beach, FL 32240
[email protected]

Terms and Conditions  ·  Privacy Policy

Lose It For Good is a coaching and accountability program. It isn't medical care, and no result is promised or guaranteed. Talk to your own provider before changing how you eat or move.

JOIN $997 a year, paid up front